Are you planning a product launch or attending meetings with buyers or potential investors? If so, you need to make sure that your business pitch is memorable

We already see the very first signs of this new world: cars that drive themselves, factory production lines that react to demand in real time, businesses using big data to predict where they should invest next.

There was a time when the expected thing to do was to find a job straight out of school or college, and that was it–job security. You found a job and that became your career.

It is very easy to focus on the standard ways of sales, marketing, social media trends, branding, mergers, and products, but have you heard of the term thought leadership?

Profits are a priority, but not at the expense of great customer service. So, how are you going to ensure these aren’t false profits and that you are actually improving business sales and gains?

Money spent on marketing campaigns should return a healthy ROI. A communications strategy is what you need no matter what to close the deal.